A laptop on a walnut desk showing a calm, modern website at sunset

Website upgrades for small businesses

Your business has grown up. Your website should too.

I take tired, cluttered websites and give them a fresh coat — clearer, calmer and easier to read, so more visitors become customers.

Looks you can trust

A clean, modern look that makes visitors feel your business is the real deal.

Easy to read

Clear words, good spacing and type that's comfortable for every age.

Great on phones

Most people visit on a phone. Your site will feel made for it.

Selected work

Same business. Fresh coat.

Every project in detail
Rosie's Bakery website after the upgradeRosie's Bakery website before the upgradeBeforeAfter

Drag to compare — Rosie's Bakery, before and after.

Services

Three simple ways to look better online.

Questions & details

Refresh

A fresh coat on what you have.

  • New colours, fonts and spacing
  • Cleaner homepage layout
  • Better on phones
  • Keeps your current pages

Rebuild

A full upgrade, top to bottom.

  • Every page redesigned
  • Clearer words and structure
  • Fast, modern and mobile-first
  • Your content moved across for you

Care

Keep it looking its best.

  • Small updates each month
  • New photos and offers added
  • Quick fixes when you need them
  • A friendly person to email
Hands sketching website layouts next to brown and orange colour swatches

About

Good work deserves a good-looking website.

Lots of great businesses hide behind websites that feel old, busy or hard to read. I don't start from scratch or change who you are — I add a fresh layer: cleaner design, clearer words and a site that's easy to use on any screen.

Clear beats clever

If a visitor has to think, the design isn't done yet.

Less, but better

Fewer things on the page, each one doing its job well.

Readable for everyone

Big text, strong contrast, room to breathe.

Your business, not mine

It should feel like you — on a very good day.

More about Overcoat

How it works

Three simple steps.

  1. 01

    Send your site

    Share your current website and what bothers you about it.

  2. 02

    See the plan

    I show you a clear before-and-after of your homepage.

  3. 03

    Go live

    We polish every page, then switch it on. You keep your content.

Contact

Let's make it look better.

Tell me about your website. I'll reply with three honest ideas to improve it — free, and with no pressure to go ahead.